Free Resources Archive - Matt Essam
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A short guide to finding and attracting your dream clients

Over the past few years, I’ve helped hundreds of freelancers and small agency owners to win high-value clients on a consistent basis, without using referrals and word of mouth. I’ve created a simple framework which will show you exactly how to do it for yourself in this short guide.

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Personal development
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Have you ever heard people talking about this concept of niching or specialising in a particular sector or industry?  I remember when I was freelancing, I had this all the time and it was something that didn’t really appeal to me. In fact, when I imagined doing it, I just thought that I would be…

Clients, Personal development
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 If you’ve got a difficult client that you feel there’s real conflict with at the moment, I’ve got a great tip to share with you. I used to get quite frustrated when clients didn’t listen to me or value my opinion, and it can often feel like a tennis match, just hitting ideas and…

Personal development
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Have you ever experienced a time where you feel like you’re working really, really hard, but maybe you’re not seeing the results that you expected? I’ve experienced that a lot in my life, and when it happens, I’ve got to remind myself of something really important. In the book, Atomic Habits, by James Clear, he…

Pricing
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Do you ever feel like you should be charging your clients more money? Maybe you’ve wanted to raise your prices for a while but aren’t sure how to approach the subject or start the conversation.  It can be an uncomfortable topic for a lot of people and it’s a conversation I avoided for far too…

Personal development
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  Have you ever felt a little bit unmotivated, like you can’t really be bothered to do anything, even though you love what you do? I’ve been fascinated with psychology and how the mind works for years now. One of the things that I’ve learned is that all of the emotional states we feel such…