Free Resources Archive - Page 3 of 6 - Matt Essam
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A short guide to finding and attracting your dream clients

Over the past few years, I’ve helped hundreds of freelancers and small agency owners to win high-value clients on a consistent basis, without using referrals and word of mouth. I’ve created a simple framework which will show you exactly how to do it for yourself in this short guide.

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Personal development
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Do you remember a time when you did something that felt really uncomfortable? Maybe you did it because you had to or maybe you pushed yourself to do it. Either way, I bet you felt good after you had done it. Maybe you even felt a sense of achievement and confidence that you hadn’t felt…

Winning new business
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One of the questions that I get asked on a continual basis by creative freelancers and small business owners is; “How do I communicate the value of what I do to my clients?” Being able to communicate your value is such an important part of running a business, and ultimately determines how much you get…

Digital Marketing
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Most artists I meet earn their living by trading time for money. Even if you put a high price tag on your time, it is problematic for several reasons: Firstly, if you stop working, your revenue stream stops and secondly because it limits your creative freedom. When we put pressure on our work to pay…

Personal development
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As I write this, I am on a train travelling through New Zealand. I am here for just over three weeks, mainly visiting family. I have always loved travelling and I am lucky enough to have been to most of the continents on the planet, before the age of thirty. I now find myself getting…

Personal development, Productivity
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In any industry, creative or otherwise, negativity can become a barrier to success. Whether it’s a harsh inner critic, a loss of direction, or unwanted pessimistic opinions from those around you, negativity all too easily creeps in unnoticed, and puts a drag on your creative output. While some types of negative emotions, such as sadness,…